DIGITAL MARKETING FOCUS
Connect marketing concepts with growing online marketing platforms by enrolling in Chadron State College’s MBA with a focus in Digital Marketing program. Our dynamic, flexible, and comprehensive curriculum enhance your skills in mobile media marketing, social media strategy, and digital media analytics. You will be able to positively impact how others experience the world through digital marketing’s growing influence in the marketing sector. Be prepared for a job in this expanding field with skills that prepare you for evolving technology and marketing practices. Be a leader in digital marketing by choosing Chadron State College’s MBA with a focus in Digital Marketing.
PROGRAM OF STUDY ⸺ 36 Credit Hours Total
| MBA (DIGITAL MARKETING FOCUS) |
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| Core Course of Study for Digital Marketing Focus | ||
| Complete the following classes: | ||
| ACTG 632 | MANAGERIAL ACCOUNTING | 3 |
| BIS 632 | INFORMATION SYSTEMS FOR MANAGERS | 3 |
| FIN 631 | CORPORATE FINANCE | 3 |
| MGMT 620 | HIGH PERFORMANCE LEADERSHIP | 3 |
| MGMT 630 | ORGANIZATIONAL BEHAVIOR | 3 |
| MGMT 634 | BUSINESS STRATEGY | 3 |
| MGMT 639 | LEGAL AND SOCIAL ENVIRONMENT OF BUSINESS | 3 |
| MKTG 625 | DIGITAL MEDIA ANALYTICS | 3 |
| MKTG 630 | MARKETING MANAGEMENT | 3 |
| MKTG 634 | MOBILE MEDIA MARKETING | 3 |
| MKTG 643 | SOCIAL MEDIA STRATEGY | 3 |
| MKTG 652 | DIGITAL MEDIA MARKETING CAPSTONE | 3 |
| TOTAL CREDITS | 36 | |